Born and raised in Ostrobothnia in rural Swedish-speaking Finland on a small family farm, Ellinor grew up immersed in the arts—expressing herself through singing, music, acting and performing, drawing, painting, and building small woodworking projects.
Ellinor was intensely involved in youth politics as an adolescent. After graduating high school, her advocacy work led her to the Parliament of Finland, but her desire to create with her hands grew more vital. Eventually, this passion became so intense that she sought to explore it as a career. Her fascination with creating accessories would ultimately take her from evening silversmithing classes in Nykarleby (via an independent folk art school in Karis, Finland) to a university design and craft education in Kent, England.
A hardworking and keen student, Ellinor learned the principles of modern jewellery design and classical silversmithing & goldsmithing techniques over three years. While completing her studies, she developed a dramatic yet simplistic approach to jewellery and gained an extensive understanding and knowledge for constructing her designs. During her time in Kent, Ellinor fully realized her loved for creating intricate metal pieces with clean, seamless lines.
Ellinor won numerous design awards while at college, including several prestigious awards in the Goldsmith’s Craft & Design Council’s annual competition. She is the only student to complete the Bachelor of Arts Honours Degree at Kent Institute of Art & Design, including design theory and production, with straight As.
After three years in the United Kingdom, employment opportunities brought Ellinor to Canada. She began working as a jewellery designer and goldsmith, creating custom pieces, and running a design studio and storefront in Calgary, Alberta.
Ellinor worked predominately within the realm of wedding jewellery for four years, after which she decided it was time to bring her extravagant and luxurious sketches to life. EVStenroos was launched in 2010, focused on bold fine jewellery and contemporary silver art objects with an authentic modern European influence.
The first decade of EVStenroos saw hundreds of exquisite jewels, corporate silver sculptures and tableware, fashion accessories, and contemporary jewellery art brought to life, with recognition not just in Canada but across North America and Europe.
Career defining milestones include collaborations with fashion designer Lauren Bagliore, which brought a runway jewellery collection to the international fashion scene in 2011 at LG Fashion Week and Toronto’s Mercedes-Benz national start-up final at World MasterCard Fashion Week in 2012. Ellinor’s work was exhibited solo at DaDe ART & Design Lab in 2013 and together with contemporary painter Danielle Bartlett in 2015.
In 2017 EVStenroos was invited to participate in Leah Van Loon’s curated ‘Designed in Calgary’ highlight in Avenue Magazine with a custom piece created exclusively for the feature.
EVStenroos has appeared nationwide in fashion publications for outstanding jewellery design and interior design journals for her unique silver flatware work. Highlights include a ‘weekend insert’ with the Globe and Mail, a feature of the 3D-printed ‘BFF collection’ on Breakfast TV Calgary, and mentions in esteemed Air Canada’s in-flight ‘EnRoute’ magazine, Westjet Magazine, Western Living, and British Vogue, to name a few.
In 2019, EVStenroos was voted a finalist and won ‘Reader’s Choice’ in Avenue Magazine’s first annual ‘Made in Alberta’ competition with the iconic ‘Bird’s Nest ring’ design. Two years later, and the same publication announced EVStenroos as Calgary’s Best wedding jewellery.
“I have always loved creating beautiful things, and my passion for my craft started as a little girl combining beads and buttons from my mother’s craft kit with washers and binding wire in my father’s workshop.
My desire to create was always encouraged, and that support is why I took a chance on a career in design and ultimately became a jeweller and silversmith. This was a bold decision for someone who grew up on a rural farm in a rather barren climate, but I believe it was an invaluable foundation for my design aesthetic!
I continue to find nothing but joy in creating beautiful jewellery pieces, keepsakes, and commemorative artwork for people. I am so grateful to be entrusted with the task of capturing the essence of my client—infusing their style, dream, and vision in a piece that will bring them happiness for years to come.
There is an indisputable, pristine richness to well-made jewellery and silverware, which is why I strive to create pieces of the finest quality that my client and the work itself deserve.
Jewellery and silverware can be among some of the utmost indulgent treats. Still, I believe, from time to time, that there are occasions, achievements, and milestones deserving of a celebration beyond an off-the-rack commodity.
I often liken the process of creating a custom design for a client to the process of sitting for a portrait. The more I get to know my clients, the better I can curate and create for them. As happy as I am to source ‘ready-made’ pieces of jewellery, building relationships with clients and the connections that follow are the true treasures.
Being trusted to capture and create an important part of someone’s story, in the form of a meticulously crafted piece of art — to either wear or adorn from a distance — is an honour I am endlessly humbled by and forever grateful to be trusted with.”